MSP Program

Lenovo 360 Marketing Accelerator

Choose from top-performing, pre-approved campaigns designed to drive demand for Lenovo solutions powered by Intel®, with expert execution and support to help you make the most of your available funds.

Order a Campaign

How It Works

Explore every campaign or answer a few questions and we'll point you in the right direction.

Select Your Campaign

Browse pre-approved campaign options from virtual events and digital advertising, content creation, and LinkedIn video.

Tell Us What You're Looking For

Pick your criteria and we'll deliver the campaigns that fit your needs.

FAQ

How much funding can be used in this program?

You will have $10K USD / $13K CAD in MDF for this program

How long does this program last?

Update to: Campaigns must be executed by the end of Lenovo’s H2 (March 31, 2027)

What happens after we submit the requested campaign in the portal?

You will receive confirmation of your submission. Starshot will reach out to the Partner within 48 hours to book a 15 -minute kick off meeting to help orient the Partner to the process.

Can I order multiple campaigns?

Yes, you can order multiple campaigns. Select your first campaign, fill in the required info, and then you will be prompted if you want to select another campaign from a list.

What if we submit a campaign and then change our decision? And need to switch?

No problem. During your 15-minute kickoff meeting with Starshot, we can review your selection and make any needed updates.

Who is responsible to submit campaign POE (Proof of Execution)?

The agency completing the campaign will submit POE to Starshot, who will then consolidate it for Lenovo.

Your agency will have regular status updates for you.

When do campaigns need to be completed?

All campaigns must be completed by the end of March 2027.

Who You're Working With

Sellers often rely on the impersonal touch of emailing, social media, and AI, but BlitzMasters changes the game by helping them grow their Lenovo business through co-selling Blitz workshops that bring same-day pipeline. During our half-day virtual or full-day on-site workshops, sellers learn and immediately apply essential skills by calling real prospects to book real meetings.

Cargo partners with brands at pivotal moments of growth and transformation—when scaling introduces complexity and the market demands clarity. We design the full ecosystem around product, experience, behavior, and culture, then bring it to life across brand, creative, media, and digital.

Event Strategy Group is a brand experience and event marketing agency that helps organizations design and execute high impact live, virtual, and hybrid events. We focus on turning business goals into memorable attendee experiences through strategic planning, creative production, and end to end program management.

Partner Perspectives is a specialized consulting firm that has expanded to provide high-impact "to and through" partner marketing services designed specifically for the channel. Our marketing team carries the proven DNA of the former OneAffiniti group, offering Lenovo partners the same deep industry expertise and execution excellence they have trusted for years.

Partner Pulse helps technology brands and their partners accelerate sales and drive new customers through expertly executed Done-For-You marketing programs. From strategy to execution, we help you close the loop between vendors, partners, and end users, delivering campaigns that convert and results that matter.

At Starshot, we’re all about Partner Channel, Demand Generation, and Event Marketing. We provide end-to-end services for strategic, transformational customer journeys. This big-picture approach helps us boost your reach, build strong relationships, and drive revenue, all while delivering quicker results and making a real impact on your sales pipeline.

Part of The Channel Company, Partner Ignite brings more than 50 years of channel expertise to strategy, creative development and execution, and performance optimization, using AI to scale insight and execution while keeping human ingenuity at the center.